Accessibility should be a top priority for your business, no matter the business you’re in. With more essential services online than ever – from government agencies to streaming video, and from banking to ordering food – millions of people with blindness, low vision or deafblindness are online, too. But they can’t take advantage of services or products they can’t access. Whether you’re a university, government agency, retail outlet or corporation, the accessibility and usability of your online presence is critical. A site that works for everyone allows you to reach more customers, clients and constituents, and to communicate with them more effectively. It enables your employees to work efficiently and productively. Why should you partner today with Perkins Access? It’s the law. Numerous lawsuits resulting in costly settlement agreements have already been brought against organizations including H&R Block, Target, eBay and several colleges and universities – all because of a lack of web accessibility. The U.S. Access Board’s updates to the existing Electronic and Information Technology Accessibility Standards Standards under Section 508 of the Rehabilitation Act are in effect as of January 18, 2018. Equal access online is required by governments worldwide and the new Section 508 standards and guidelines harmonize with the worldwide standard: W3C’s Web Content Accessibility Guidelines (WCAG) 2.0 . You’ll rise above the competition. Being accessible sends a message to your existing and potential customers and clients, as well as your competition, that inclusivity is a priority for your organization. And with a limited number of accessible websites currently online, it’s one more reason your audience will seek you out – and spread the word. Accessibility optimizes the experience of all users – including those without a disability. Accessible design goes hand-in-hand with clear web navigation and a positive user experience. Closed captioning for videos, for example, gives users with hearing the option of turning off the sound in a quiet public place. And don’t forget, people who may not identify themselves as having a disability – such as a senior citizen who lost vision or hearing late in life – will benefit from your accessible site just as much as a person who is legally blind or deaf. So how can Perkins Access work for me? Just getting started? We can help no matter what stage your project is in: design, development or testing. Our team of experts can quickly provide early feedback on your website or project while creating a customized plan based on your organization’s needs. We work one-on-one with your team (in-house or outside) and your code. We use automated tools for what they do best — quick discovery of easy-to-address machine-readable errors, but we deliver prioritized and actionable improvements from native users of assistive technology and accessibility experts. Learn more about our services or contact us today for answers to your questions.